17 years of Core-Backbone.
In a personal interview, Daniel Maresch, the company’s founder, CEO and managing director of the company, tells us what motivates him and how the idea of founding CBB came about.

You can read the whole interview with Daniel Maresch below.

1. 1. What is your position at Core-Backbone?
      My “title” is Head of Management, which means I am the Managing Director of the company. It should sound nice and modern.
   2. What is special about your job?
      I have insights into all departments and am constantly in close exchange with them. I have to mediate, optimise, control and stimulate things. The special thing is exactly this intersection between the departments, which has to be constantly optimised. It never gets boring because there are always new things, you never stop learning. Of course, it’s especially nice to observe that the departments function. I am proud of my colleagues who give their best every day and happy to be able to work with them.
   3. Please tell us a little about the beginnings. When and how did the idea to found Core-Backbone come about?
      Actually, I didn’t have “THE idea”, I more or less slipped into it. The last two decades have flown by and I still don’t really understand what great things I was able to create together with all my hard-working colleagues. I am proud of every single person who has brought us to where we are today. Whether it’s former colleagues whose life path was different or colleagues who help us move forward every day.
   4. Where did the capital for your company come from?
      The capital at that time came from the sole proprietorship and my savings, which I owe to my parents and grandparents – because they diligently laid the foundation every Christmas and every birthday.
   5. Why have you always wanted to own a company?
      That was never the plan in the beginning, I was mainly excited by the technology. And you could only have more technology in use if there was a lot of demand.
      
   6. Where did your leadership skills first appear in your life?
      That’s a really good question. I don’t know. I don’t know if I’m good at it either. But at least it’s been working relatively well for 17 years 😉.
      
   7. What motivates you in your job?
      That has always been the affinity for technology. I enjoy new technologies and the advance of technology. Meanwhile, there is also the fact that it is very exciting to manage a relatively large company.
   8. When and where can you really switch off?
      When I’m on Mallorca and my mobile phone is lying somewhere in the corner. I can listen to the sound of the sea, it’s pleasantly warm and you can just dream.
   9. You come originally from Lappersdorf; how do you like it in Nuremberg?
      I feel very much at home in Nuremberg. Nuremberg has a lot to offer and a beautiful old town.
   10. What do you like to do after work?
       Football, skiing, boating, and everything to do with motor sports.
   11. How did you get your know-how?
       I think you learn the basics at school and at university. I think general education is incredibly important. It opens your eyes to logical connections. But for my work, I have acquired quite a lot myself by simply trying things out.
   12. Furthermore… what character traits do you need as Head of Management?
       Be decisive. Act with confidence. Act thoughtfully. Trust colleagues. Be able to separate the important from the unimportant. Be able to let things go.
   13. How important is it for you to motivate employees – and can you give us an example of where this has been particularly successful?
       I think it’s incredibly important to see employees as colleagues. And I also think you have to trust and have confidence in them. It’s important to me that my colleagues are doing well. I want everyone to be able to contribute to the company. Preferably in such a way that they can use their strengths and develop. Everyone can and should take on responsibility. Of course, as a company we also organise events from time to time so that people can get to know their colleagues from a different, more private side. You can see these ones on our social media channels. I keep an eye on them to make sure they are really fun.
   14. What differs Core-Backbone from other companies?
       I think we do everything a little differently. There are no overly rigid structures, we have dy-namic processes, and we can draw on the concentrated know-how of all our colleagues thanks to short distances. This allows us to be fast and, above all, to be incredibly dynamic and flexible when it comes to solutions for customers.
       
   15. Looking back, what would you have done differently in the start-up phase?
       Nothing. I don’t think much of such questions. Maybe I wouldn’t answer these questions then either?
   16. What is the biggest immediate challenge for your company and where do you see yourself in 10 years?
       We are currently planning new office space at our main location in Nuremberg. We will then have a very modern “office” on around 1000m2 of office space, which will meet our requirements of modern working.
   17. What tips would you give to other founders who are just starting out?
       My first tax advisor told me after a few years in business that I should look for something else to earn money with. So my tip to every founder: Believe that you can be successful!

We congratulate Daniel on his 17th anniversary!

Due to increasing growth, we are happy to hire motivated people. Apply now and become part of the team.